New Season of Naturally Advanced at Première Vision

Legacy H2O by Becri. © Tintex

Tintex, a leading fabric expert in materials and processes, will introduce a new holistic approach to creating textiles at the upcoming Première Vision Paris, which takes place from 17-19 September. The company is introducing new levels of service: firstly, with the new Colorau Natural Dye commercial innovation, and secondly, with the Tintex E-Commerce service that connects creativity with easy, direct-to-designer product sourcing.

The third innovation expands the company’s vision and influence into garment production with the Smart Wardrobe Co.Lab, a new supply chain cooperation working with three leading Portuguese makers.

The company will also present its latest Tintex Naturally Advanced fabrics with on-trend innovations enhanced by the new non-salt Colorau Natural Dye process. “This award-winning colouration technology fuses science, and creative innovation as a responsible evolution of better products that can now supply batches over 20kg,” the company explains.


The new A/W 20-21 collection starts from the concept of WEME: a Naturally Advanced offer. “WE and ME refers to more than just the individual, but also the community and a collective spirit that seeks to grow the intellectual and spiritual individual needs in a responsive and collective way,” the company explains. “It is a nuanced platform to discover a range of unique developments that embody the Tintex identity through responsible innovation and creativity. Smart ingredients and processes drive innovation enhanced by the Tintex unique dyeing and finishing expertise.”

Sensing Smarts by Pedrosa e Rodrigues. © Tintex

The WEME story begins from the “conscious/unconscious” concept, with a new range coloured in electric and active tones, made from a mix of new generation fibres that enhance free movement, such as Refibra by Lenzing, Q-Nova by Fulgar and the unique GRS certified premium stretch Roica EF. Colorzen is an innovative technology that allows an efficient and sustainable cotton dyeing process, enriched with eco high-tech values.


The second is the idea of ID, where colours are allied to striped structures that simulate flaws on initially smooth and perfected surfaces. “Here we see Tencel Luxe, a Lyocell filament yarn that redefines a new standard in luxury fabrics with marbled effects. Add to this a soft sensitive touch thanks to smartcel that is kind to the skin thanks to the inclusion of zinc oxide to provide soothing, anti-inflammatory effects,” the company continues.


The third concept is the Ego selection. Rich purples, calm lilacs and feminine yellows are allied with natural fibres such as organic wool, cashmere and silks.


Lastly, Tintex presents the superego concept that stands for the belief that combined individual actions can achieve collective change. Unique styles and colours are achieved thanks to Colorzen and the Naturally Clean finishing. “Together these enhance the natural beauty of cotton and cellulosics eliminating harsh treatments and optimising clean surfaces with vivid colours, and an exquisitely smooth handfeel,” according to the company.

The Ecoperformer by Confetil. © Tintex

Transformed materials, such as Ecotec by Marchi&Fildi, take the lead saving up to 77.9% in water, compared with regular cottons. Warm colours are revealed in innovative technologies, such as the unique B.Cork, a high- tech process that uses a water based, formaldehyde and solvent free coating that is both breathable and natural.


Tintex also launches Colorau – a unique project and process that received the Sustainable Solution award in the May 2019 edition of Techtextil. “Colorau was created with a Portuguese consortium constituted by premium realities (Tintex. Ervital, Bioinvitro, Citeve, Centi) and gives life to responsibly coloured fabrics with antimicrobial properties, using natural dyes extracted from different types of natural plants resources that do not use salt in the production,” the company says.

Jersey by Tintex Textiles made with GOTS certified organic cotton. © Tintex

Colorau stands for the following technical advantages:

  • Uses only compounds of natural origin such as thyme, boldo, peppermint, chestnut and gambier in the production of functional and sustainable textiles in a variety of fibres such as cotton, lyocell and wool.
  • Development of eco-efficient and low temperature surface treatment to improve the affinity between the textile substrate and these natural compounds.
  • Selection of “performing” extracts for appropriate colour fastness to light and washing as well as colour durability and antimicrobial functionality.

Co.Lab collection

And finally, this season Tintex announces the new concept of the Co.Lab collection to the market, a smart and collaborative enterprise and a new supply chain made in coordination and with the support of C.L.A.S.S. It will deliver a new generation of Wardrobe, following transparent and 100% trackable production standards, offering products characterised by high quality and great style, together with the new generation of responsible values.

Further reading

Smart and responsible creations at Première Vision Paris

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