October 11th 2021 sees the launch of Berjoan’s range of limited edition hand embroidered knits, designed and made in collaboration with A.Goacher.
Designed in collaboration with Berjoan’s founder Charlotte Cameron, and designer maker A. Goacher, whose ethos is to tackle waste by utilising what is already made. Using remnant British wool yarns from Berjoan’s first sampling and production runs, Berjoan have worked closely and collaboratively with A.Goacher, to design and make luxuriously hand embroidered fully-traceable British wool jumpers with a truly slow fashion ethos at their core.
Berjoan founder Charlotte Cameron comments: “At Berjoan, all of our pieces are designed to minimize waste at all stages, from concept to customer. Despite this, we will always be left with some leftover materials from any collection sampling and production that we do.”
“A key part of our ethos at Berjoan is that we remain accountable for any of these remnant materials, however small. Seeing these remnants as opportunities and truly valuing our materials is something that is very important to me, and my vision for Berjoan,” adds Charlotte.
“I love the excitement and challenges that come with designing and bringing new exciting pieces into our collection that are made with such small remnants, but most importantly, that this approach continues to instil and reinforce Berjoan’s ethos that all of our pieces will be carefully considered and mindfully made, valuing the materials that inspire beauty, versatility and longevity in our wardrobes.”
The Berjoan X A.Goacher hand-embroidered jumpers are made using fully traceable Yorkshire-spun British wool that featured in Berjoan’s SS21 collection. Made in the UK and available in two colourways: Tea Rose and Citrine. With floral hand-embroidery in bitter chocolate, ivory and deep rosemary green. Retail price: £280.
www.Berjoan.co.uk
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